SEO & PPC Consultancy For Small And Growing Businesses
I help small and growing businesses attract better leads through search, combining technical SEO, content strategy, and paid media to drive results that actually matter.
9+ years in digital marketing · SEO & Google Ads specialist · UK-based consultant
How I Help Small Businesses Grow
SEO That Drives Conversions
Technical SEO, content strategy, and on-page optimisation focused on ranking for keywords that genuinely convert, attracting qualified traffic rather than vanity metrics or empty impressions.
Google Ads & Paid Search
High-intent Google Ads campaigns built around profitability, with clear keyword targeting, structured account builds, and continuous optimisation to reduce wasted spend and improve return.
Strategy, Tracking & CRO
Clear digital strategy, accurate tracking, and conversion-focused landing pages designed to measure real performance, reduce wasted spend, and continuously improve marketing efficiency.
Why Businesses Work With Me
I’m Rory, a UK-based SEO & PPC consultant with nine years in digital marketing and six years specialising in SEO.
I’ve worked across agency and contract roles, most recently managing SEO and Google Ads for service-led businesses where leads need to turn into real enquiries — not just traffic.
Today, I work directly with business owners who want clear communication, honest advice, and marketing that’s measurable from day one. No jargon. No guesswork. Just strategies built to drive growth.
Performance-Led SEO
ROI-Driven Paid Search
Measurable Results
How I Work (The Process)
A simple, structured approach designed to turn traffic into genuine enquiries
A practical, proven approach built around your business goals – not just your website.
Discovery & Direction
Every project starts with understanding your business, not just your website. I combine a detailed SEO audit with discovery around your services, customers, margins, and goals. This ensures decisions are based on how your business actually works – not just generic checklists.
Strategy & Structure
Using audit insights, I define the best route forward. That might mean optimising an existing site, creating a high-converting landing page, or building a simple, focused website from scratch with fully optimised copy. The aim is always clarity, relevance, and conversion.
Execution & Optimisation
SEO and paid search activity is carefully implemented and refined. Campaigns are structured around high-intent searches, supported by conversion-focused pages, and continuously optimised to reduce waste, improve efficiency, and increase qualified enquiries.
Measurement & Growth
Results are measured using metrics that actually matter – leads, enquiries, and return. Reporting is clear and jargon-free, making it easy to see what’s working, where improvements are needed, and how to scale performance over time.
Kick-start your online business today